Local execution, commercial clarity

A practical bridge between your business and Chinese demand.

Advertise in China helps overseas companies and agencies translate a market objective into locally executed campaigns, content, search visibility and enquiry flows.

Why this practice exists

Strategy only matters when someone can execute it.

China marketing projects often break between a global brief and local execution. Platform access is unclear, literal translation misses customer questions, and reporting stops at impressions rather than the enquiries a sales team can use.

Our role is to make the work concrete: assess the route, organize the Chinese customer journey, deliver the agreed assets and connect marketing signals with commercial feedback.

We serve two important paths. The first helps overseas products and technology reach Chinese buyers or partners. The second helps overseas professional services, travel and destination businesses reach customers in China who need something delivered abroad.

Our working principles

Clear evidence before confident claims.

Trust comes from visible boundaries, useful work and honest measurement—not badges, borrowed logos or guaranteed outcomes.

  • Check platform and industry requirements before committing production
  • Separate media spend, professional fees and third-party costs
  • Use proposed scenarios only as plans—not disguised case studies
  • Define who owns enquiry response and sales feedback
  • Report clicks, enquiries, qualified leads and deals as different stages
  • Update important platform claims when policies or products change

How we collaborate

A shared process with clear ownership.

  1. 01

    Business context

    You explain the offer, margin, market and delivery reality.

  2. 02

    Fit assessment

    We check the audience, platform and content requirements.

  3. 03

    Defined scope

    Deliverables, inputs, timing, fees and approvals are agreed.

  4. 04

    Local execution

    We produce and manage the approved Chinese-facing work.

  5. 05

    Commercial review

    Both teams review enquiry quality and decide what changes.

Start with a practical brief

Tell us what you want to achieve in China.

We will review your offer, target customer and likely channel requirements before recommending a scope.